The distinguishing characteristic between a DJ and an artist lies simply between giving a dance floor what they want to hear versus taking them where they did not know they wanted to go. Ya Boy Dru Soy is not an open format DJ, but a crossover performer who bridges the mainstream to the underground, and the urban music to the electronic music, testing the frontier of the status quo of a nightclub by both his talent in the mix and a signature microphone voice. Founder of the iParty Crew, Dru Soy has taken on the Des Moines scene in a few short years. Behind him was the privilege to open for Cazzette in Tampa with the iParty Crew as well as working with the established promoters in the regional cities in the Midwest including, Trilogy Productions and Kor Presents. One of Dru Soy’s most notable performances was on the Main Stage of the 515 Alive Electronic Music Festival in 2011 along with iParty Crew co-founder, Pri yon Joni. The YouTube video from that performance stands today as the highest viewed video of 515 Alive. Heading media promotions for 515 Alive and hosting a SoulMGMT Takeover in Kansas City, Ya Boy Dru Soy helps open the doors for aspiring talent being the first Des Moines DJ to play at the city’s most popular nightclub, Joker’s. His iconic style is not limited to his sound, but extends to visual appeal as he is sponsored by The Jeanocide Clothing Company. A podcast radio show with 16 episodes and growing is hosted by Dru Soy featuring snippets from the best live sets by him, the iParty Crew, as well as DJ’s and mix artists from all around.